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Monday, 21 February 2011 11:45

The Dragonfly Effect

“People are clamouring for ways to use social media for social change. Two veterans of consumer psychology, marketing and entrepreneurship say there is a replicable framework to achieve this ambitious goal.” We believe there is also a relevant application to mobilising organisations in all sectors.

Published in Our Products
Tuesday, 12 October 2010 11:12

Purple Days

We need a new societal narrative….We are living in an age of broken narratives, a cultural story of capital, bureaucratic government and attempts to control the environment. We need a new story that comes from the people, a new cultural narrative that begins a social movement and becomes the tipping point for social change:
What may Australia yet become?
Stories need beginnings -  using the values survey results, Josephine Emery has created a setting – Imagine a dying country town - A country town as a story world. Each family a different portal into universes of possibilities. The stories driven by audiences responding from their own story worlds.

Published in Our Products